Consulting & Project Planning

Strategic Planning
Tell us what you want and we'll consider your requirements, timeframe, long-term goals, and budget to formulate a detailed strategy to successfully reach your business goals.

Project Management
We oversee your project from start to finish, in a proven phased approach, to ensure the successful implementation of your project on time and within your budget.

Information Design & Usability Testing
The way your site is designed will either provide a positive or negative user experience. A positive user experience helps increase sales, decrease support costs, and increase customer satisfaction. Don't allow your E-business to lose sales or customers as a result of a improperly designed site.

Our Information Design & Usability Testing services analyze your site in relation to your customer's needs and recommends practical ways your online business can anticipate and satisfy their needs. After all, satisfied customers are loyal customers. And loyal customers will buy more, pay higher prices, and refer others to your business. Now isn't that the way it should be?

Information Design
The way your site's information is structured and the terminology you use will either alienate or entice your audience. Good information design presents information clearly and effectively. This is especially important with complex information or large amounts of data, but it is equally important in every Web site's design.

We analyze your site's content from the perspective of your target audience and recommend hierarchical structures and nomenclature that effectively presents your information.

Usability Testing
How user-friendly is your Web site? Customized WEBS analyzes the usability or "quality of use" of your Web site most importantly from your customer's perspective, but also from your business requirements and goals. We consider these in relation to the site's overall design, graphics, layout, hierarchy, navigation and messaging. We then provide you with detailed recommendations to maximize your Web site's ability to provide a positive customer experience and satisfy your business goals.